Category Archives: Boutique Clothing News

Fun Girl Clothes for Fall – Miss Me Jeans Fall Preview

The essential that every girl needs in her fashionable wardrobe is a great pair of jeans – or five! mskinnyjames Miss Me mskinnyjeansJeans are a fashionable choice because they are a great fit and come with a lot of bling. These fun jeans for fall go perfectly with any fall top, especially the chic tops from Flowers by Zoe. Any of these pairs of Miss Me jeans would look fabulous with the  Flowers By Zoe Star Baseball High-Low or the Flowers By Zoe Black Chiffon Chain Neck Tank.

Miss Me Girls Denim Brand M Skinny Jeans

The Miss Me Girls Denim Brand M Skinny Jeans are a fun pair of skinny jeans with sparkling M’s on the back pockets. Available in sizes 7-14.

Miss Me Girls Skinny Jeans with Cross Pocket

The Miss Me Girls Skinny Jeans with Cross Pocket are a classic Miss Me look. The gorgeous cross detail on the back pockets make for a fashionable Mod2 Inc,   PostScript Generatorstaple in any girl’s closet. Available in sizes 7-14.

Miss Me Girls Studded & Sequin Zebra Bootcut Jeans

Add a little wild into your wardrobe with fun and fashionable Miss Me Girls Studded & Sequin Zebra Bootcut Jeans . The zebra print and sequins add great flair. Pair with several top options, especially ones in deep purple for a stylish fall look. These jeans are available in sizes 7-14.

Miss Me Girls Winged Skinny JeansMod2 Inc,   PostScript Generator

Because your tween is an angel at heart, the stunning sequin angel wing jeans will pair well with anything. Your tween will be the coolest girl in school with these Miss Me Girls Winged Skinny Jeans.

Mod2 Inc,   PostScript GeneratorMiss Me Girls Grey Cross Sweatshirt

The Miss Me Girls Grey Cross Sweatshirt  is the perfect light fall jacket. It is light and comfy. We love how stylish the sequin cross is on the back and front. What a perfect accessory to any of the Miss Me Mod2 Inc,   PostScript Generatorskinny jeans. Your tween can turn a lazy day into a fashionable one with gorgeous Miss Me sweatshirts and jeans. Available in sizes large and X-large.

Miss Me Girls Black Cross Leggings

Not a jean kind of day? The Miss Me Girls Black Cross Leggings are a gorgeous fashion choice too. Pair these lovely leggings with a chic top or tunic. Available in black or grey in sizes 7-14.

All of these fun Miss Me fashions are available for fall preorders. These cute tween fashions are ready to ship September 31. Preorder these girl fashions and more for the fall season. Use these coupon codes to score a great deal:

50% Deposit Option is available with the coupon: DEPOSIT50
25% Deposit Option is available with the coupon: DEPOSIT25

Deposit options allow you to break up your payments into 2 installments of either 25% or 50% down at the time of order placement, with the remaining balance billed at the time of order shipment.
FREE Shipping on all USA preorders and international preorders over $299 with the coupon FALLFREE. These promotions can be combined.






Fall 2013 Color Profile

As the days get shorter and the mornings get cooler, we are are drawn to soft, natural colors that reflect the world around us. Leaves change color…and so do our wardrobes. What do our favorite designers have in store for us this fall? Let’s take a color tour!

Fall Color Fashion Trends

Emerald – jewels fit for a king, warm tropical waters, brightly colored plumage.  Emerald is such a rich hue, mostly green with just a little blue, and blends nicely with cool colors like Mykonos Blue or contrasts with brights like Vivacious.  Look for emerald in the collections of Catimini, Joah Love, and Desigual.

Emerald Emerald Emerald

Joah Love Lake Kira Bustle Tunic

Joah Love Kira Bustle Tunic & Lake Leggings

Catimini ' Mon Jardin Enchante ' Emerald Knit Dress

Catimini Mon Jardin Enchante Dress

Desigual Caffra Dress

Desigual Caffra Dress

Mykonos Blue – azure skies and calm seas of the Mediterranean, this deep blue has energy but soothes at the same time.  And it’s just a little bit moody.  Look for blue in the collections of Sara Sara, Desigual, Pom Pom and Catimini.

Mykonos Blue Mykonos Blue Mykonos Blue

Baby Sara Flower Explorer Tunic

Baby Sara Flower Explorer Tunic

Pom Pom Amaryllis Plaid Dress

Pom Pom Amaryllis Plaid Dress

Catimini  'La Parisienne ' Blue Leaf Print Tunic Blouse

Catimini La Parisienne Tunic & Leggings

Linden Green – soft & natural, this light green is a little woody and a little  springtime.  Blend with Turbulence grey or Deep Lichen for an urban palette or Carafe brown for a more vibrant look.  Look for Linden in the collections of Sam & Sydney, Catimini, Eliane et Lena and Trish Scully. Linden Green Linden Green

Sam & Sydney Kissing Birds Ruffle Coat

Sam & Sydney Kissing Birds Coat

Eliane Et Lena Ashley Lime Sweater Cardigan

Eliane Et Lena Ashley Sweater & Haydn Dress


Trish Scully Mums The Word Hooded Ruffle Dress

Trish Scully Mums The Word Hooded Dress & Ruffle Leggings

Acai – A little plum here, and little violet there, Acai is exotic and mysterious.  Purple is your power color, chic with greys like Turbulence, vibrant with brights like Linden or Vivacious, rich with jewel tones like Emerald or Mykonos Blue.  Look for Acai in the collections of Trish Scully, Desigual, KidCuteTure, Joah Love, and Catimini.

Acai Acai Acai

Desigual Nerine Violet Dress

Desigual Nerine Dress

Trish Scully Purple Damask Princess Dress

Trish Scully Damask Princess Dress

Joah Love Fiona Dark Plum Bustle Dress

Joah Love Fiona Bustle Dress & Plum Leggings

Samba – Samba is a rich red, perfect for a tiny color pop or dramatic allover color.  This is a cool red, and stands alone nicely, or combine with champagne, pink, black or grey.  Look for Samba throughout our curated collection, with nice examples in the collections of Ooh! La, La! Couture, Desigual, Little Mass, Catimini, Persnickety and Lemon Loves Lime.

Samba Samba Samba

Little Mass 'Mary Poppin' Red Roses Dress

Little Mass Mary Poppin Dress

Ooh! La, La! Couture Rhododendron WOW Swarovski Devin High Low Dress

Ooh! La, La! Couture Rhododendron Devin Dress


Desigual Gracilis Dress

Desigual Gracilis Dress & Bacias Leggings

Koi – orange is your cheerful companion, and can bring a splash of pizazz or stand-out drama to a look.  Dramatically combine with black or charcoal, as seen in the KidCuteTure collection, or soften the look with natural hues like carafe brown, lichen green or turbulence grey.  Look for orange in the collections of Pom Pom, KidCuteTure and Persnickety.

Koi Koi Koi

Pom Pom Brentje Floral Skirt and Geke Jacket

Pom Pom Geke Jacket & Brentje Skirt

KidCuteTure Orange & Charcoal Camilla Dress

KidCuteTure Camilla Dress

Persnickety Mossy Woods Cassie Dress

Persnickety Mossy Woods Cassie Dress

Deep Lichen – this subtle green-grey is a dynamic shade that balances brights and coordinates earthy tones.  In shades from very light to a deep bluish olive, Lichen reminds one of misty mornings and cool forests.  Look for Deep Lichen in the collections of Persnickety and Mustard Pie, as well as woven throughout our other european collections.

Deep Lichen Deep Lichen Deep Lichen

Persnickety Ginger Holiday Dress

Persnickety Ginger Holiday Dress & Grey Dot Leggings

Persnickety Mossy Woods Navy Lou Lou Top

Persnickety Mossy Woods Lou Lou Top


Mustard Pie Black Paisley Rigby Top

Mustard Pie Black Paisley Rigby Top

Vivacious – yes she is!  Vivacious is that berry-licious, pinky raspberry fuchsia that brightens a room and brings a smile.  Whether juxtaposed against grey or taupe, incorporated into bright geometrics or dramatically standing against black, Vivacious adds a natural and indispensable POP to your wardrobe palette.

Vivacious Vivacious Vivacious

Deux par Deux Carte de Mode Layered Skirt

Deux par Deux Carte de Mode Layered Skirt and Accessories

Eliane Et Lena Fuchsia & Taupe Floral Laura Dress

Eliane Et Lena Laura Dress & Eloa Tights


Giggle Moon Raspberry Truffle Tutu Dress & Leggings

Giggle Moon Raspberry Truffle Tutu Dress & Leggings

Turbulence – cool grey, misty, sophisticated.  Grey is the canvas on which to paint subtle patterns or bright rainbows.  Combine it with earthy browns and greens for a clashy, industrial silhouette, or decorate it with pink, lime and yellow.  Grey is soft and rigid, all at once, taking you from extremely casual to primly formal.  Look for Turbulence grey throughout our catalog, including Biscotti, Kate Mack, Deux par Deux, Catimini, Pampolina, Sierra Julian, Ooh! La, La! Couture and more.

Turbulence Turbulence Turbulence

Biscotti Urban Garden Dress

Biscotti Urban Garden Dress

Kate Mack Pretty Kitty Grey Dress

Kate Mack Pretty Kitty Dress


Ooh! La, La! Couture Silver/Champagne Chevron Ruffle Tutu Dress

Ooh! La, La! Couture Chevron Dress

Carafe – rich, glamorous, powerful.  The color of wood, leather and chocolate.  Brown is and has always been.  This luxurious shade is where chocolate absorbs olive and cordovan, leaving just the essence of both green and red undertones for the richest brown.  (And it’s also the color of grizzly bears – yikes!)

Carafe Carafe Carafe

Lipstik 'Leopard Surprise'  Chocolate Pleather Pant

Lipstik ‘Leopard Surprise’ Pleather Pant and Leopard Top

Mustard Pie Brown Paisley Alice Wrap

Mustard Pie Brown Paisley Alice Wrap


Persnickety Golden Girls Brown Lily Skirt

Persnickety Golden Girls Brown Lily Skirt

This is a gorgeous palette of tones that blend together with ease – how will you combine these beautiful fall colors to create your own look?

It’s a Neon Summer ~ Bold & Bright

Neon Clothing for Girls
Neon Fashions

Summer Trend ~ Neon

Walking through the mall these days feels like a flashback to my junior high closet.  Seeing our girls wearing the same trends we rocked way back when can be a fun remembrance and is sure to get some laughs if you break out those photo albums.  Back in the day where MTV actually played music, 20 bracelets on each arm was just about enough, and the neon of course! Each generation puts their own spin on reoccurring trends and I am enjoying my second round of neon love with my tweens!  Over the coming weeks we will highlight the trends of the season so stay tuned.

Flowers by Zoe

Trend Highlights

Neon is not for the faint of heart, its bold and its bright. But girls are going crazy for it again this season. If she’s not a huge fan but likes the colors than neon accessories can add a touch of fun to her outfits. Check out our neon flip flops and accessories from brands like Super Trash. For full on neon fun or layering basics we suggest you check out Flowers By Zoe, Malibu Sugar, Supertrash, Little Mass, and Tru Luv. And to get her neon summer started we will be including a free neon bracelet with every order this week!
  Supertrash Tru Luv
Little MassSupertrash
Malibu SugarMalibu Sugar

Thank You For Making Our Boutique The Best!
We are so blessed to work with each of you and as always would like to send out a huge thank you for allowing us to do what we love every day : )
Everything But The Princess
Everything But The Princess
In This Issue
Neon Fashions For Girls
Neon Accessories
Shop Neon

Where Will Spring Take You?

Where will Spring take you?

Kate Mack SwimwearBeach & Resort Wear Favorites

If your travel plans this spring break or this summer include some beach time, cruise or tropical resort destination,  Everything But Teh Princess has some wonderful selections of swimwear, resort wear and sundresses perfect for sand-bound destinations. Favorites include Les Tout Petits, Kate Mack, Bicotti, Lilo Tati, Jean Bourget, 3 Pommes, Cioa Bella & More.

Kate Mack Dresses Isobella & Chloe Swimwear Lilo Tati Swimwear
Les Tout PetitsKate Mack Tunics Biscotti Dresses
3 pommes Girls Clothing Jean BourgetLes Tout Petits
Livie & Luca Minnie Red Bow Sandals *Preorder*Going To Disney?
Are you one of the lucky ones planning a Disney vacation this year? Look at these darling outfits from Servane Barrau that evoke old-fashioned European fairy tales. She will outshine Minnie Mouse in these darling outfits! Desigual offers some exciting, modern Minnie Mouse designs. She can show her love for the first cartoon grrl – Minnie!! Other darling favorites from Twirl & Company are the festive choice for glitter & ruffles.
Desigual Minnie Tunic Dress *Preorder* Desigual Alice Red Minnie Mouse Tee Desigual Ali Minnie Mouse Tee
Servane Barrau Fairytale Clothing Servane Barrau Fairy Tale Clothing Servane Barrau Fairytale Clothing
Twirl Ruffle Shorts & Sequine Bow Tank Twirl Sequined Bow Tank & Ruffle Skirt Twirl Sequined Bow Tank & Ruffled Sequin Shorts
Persnickety Meadow Dance CollectionOff to Grandma & Grandpas
Are Grandma & Grandpa giddy with excitement that their beloved grandchildren are coming to visit soon? Let them prance your adorable children around in these sweet & precious outfits. Oh so sweet choices from Isobella & Chloe, Moxie & Mabel, Persnickety Clothing, Mustard Pie, Room Seven, KidCuteTure, Lemon Loves Lime & More.
Mustard Pie Olive Zeppelin Dress Isobella & Chloe Sugar Cookie Dress Moxie & Mabel
Dollcake Giggle Moon Persnickety Farmer's Market
Room Seven Saffran SkirtKidCuteTure Lemon Loves Lime Alligator Tee & Cascade Skirt
Whether it’s the backyard, local park, beach or tropical destination; wherever spring break and summer are taking your family this year, we have everything you need with one stop shopping.

See you at Everything But The Princess!

Fall Trend Report – Volume 2


Fall Trend Report – Volume 2

You can always count on Everything But The Princess to bring you the latest in children’s fashions. Last week we highlighted vintage, kitchy couture frocks from from Moxie & Mabel, Pernsickety, Dollcake, Ilovegorgeous and more. We also touched on tween looks in our store. In this weeks style guide we will be highlighting two strong looks this season that carry over from the adult fashion world: Artistic looks from various designers that portray modern art chic in cloth form, and animal prints that transpire a variety of looks from tres chic to uber cool.

Animal Magnetism

Animal print is prominent again this season. This season you will find animal prints in an array of looks from sophisticated to trendy. Chic animal print designs from 3 Pommes, Sara Sara and Biscotti give a nod to the adult contemporary pieces in this year’s fashion scene. Looking for more trendy, fashion looks with animal print? Then check out Ooh! La, La! Couture, Little Mass, and Flowers By Zoe. Mixing a little sweet and sassy? Take a peek at adorable outfits by Giggle Moon and One Posh Kid- our #1 new brand this fall!

3 Pommes  One Posh KidBiscotti Clothing

Flowers by Zoe  Ooh! La, La! Couture  Little Mass

Artistic License

For trendsetters who like to stand out from the crowd in seemingly one of a kind frocks. These styles are bold in color, unique in design, and a true conversation piece. Artistic palettes give vision to these well-known designers who create the artistic themes prominant this season. For this trend see designers like Desigual, Curio + Kind, and Oilily’s heart for art collection.
Desigual Kids  OililyCurio + Kind

Oilily  Desigual  Curio + Kind

For these trends and more visit our boutique today. If you should need any personal assistance give our friendly staff a call at 541-476-0808. Your personal style assistant is always just a phone call or email away.Sincerely,

Everything But The Princess

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Fall Trend Report – Volume 1

Fall Trend Report – Volume 1

See what’s trending this fall …..

Fall is in full color in our store. We have received most of our fall collections already and we are loving working all the new lines with you. We have new items arriving daily, so there is always something fresh and fun for you to see when you visit.We have some great new designers this season as well. Be sure to take a peek in our fall arrival section to see everything this amazing season has to offer.


Kitchy Couture  

Heirloom inspired frocks reminscent of a simpler time.

Clothing that captures the sweetness and innocence of childhood that is as lovely to look at as it is to wear. Vintage looks in palettes of timeless prints, old fashioned designs that bring us back to simpler times.

This fall the trend of lines such as Persnickety, Dollcake, Moxie & Mabel (formerlly Hopscotch), Ilovegorgeous, and Misha Lulu bring this style trend to you. With many of these clothing lines being made right here in the USA, and with charitable programs such as Persnickety’s Buy One Give One and Joyfolie’s Giving Children Hope, you can feel as good about buying these products as you do seeing them on your loved ones.

Persnickety  Misha Lulu

Moxie & Mabel - Hopscotch Designs Persnickety Fall 2012

I Love Gorgeous

Dollcake Girls Clothing

Trend …….. Rockin ~ Fashionista

The pop star, rockin’, fun looks are not just for tweens anymore. Girls of all ages, this fall more than ever, are loving the fun and flashy looks from Lipstik, Hannah Banana, Flowers by Zoe, Miss Me denim, Little Mass, and Ooh! La, La! Couture. Let them explore their inner pop star with some of these trendy looks ……….. Read more…

Preorders 101

Mustard Pie Fall 2012 Preorders

Mustard Pie Fall 2012

Why preorder? What are preorders anyway?
We’d like to take a minute to dispel some myths about seasonal preorders and explain all the great reasons why you might want to consider preordering this season.

First of all, what’s a preorder? Put simply, a preorder is an order you make for specific items in advance of their arrival in a store. When the shipment arrives, all the preordered items are pulled out and shipped to their recipients. It’s pretty simple, really. This allows a customer to preview what’s going to be available in an upcoming season and make selections in advance of the company shipping the products – many times even in advance of the designer even sewing the items.

Why would you want to preorder? Well, for one thing, it’s just fun to get to see all the new stuff in advance. It gives you a chance to put together your shoes and accessories and most of all, it gives you the chance to order first. You get it first. If you have a favorite brand that you’re in love with and it’s a smaller designer, carried only in a few select boutiques, then it’s important to get your size first. Who wants to look all over the internet for the top in the same size as the pants you found? When you preorder, you can put your whole outfit together and claim it before the shopkeeper even gets it. Nice, hunh?

Eliane Et Lena Fall 2012 Preorders

Eliane et Lena Fall 2012

What do you mean it’s all sold out? It’s not even sewn yet! The way ordering works for boutiques, and most department stores too on a larger scale, is that buyers preview a season about a year before it’s intended to hit the stores. They look over all the options for the upcoming season and select their favorites. Buyers are looking for the items that will appeal to the aesthetic of their shop and their customers – they are ordering for you! The buyer then makes an order of a certain quantity of the product in the sizes they need for their store. Then the company that makes the clothing line or other product takes those orders and cuts, sews and ships to fulfill them. Occasionally there are supply chain troubles that result in an item being “undercut,” which means that the company doesn’t make enough to go around for all the buyers’ orders. Some companies even undercut deliberately, either to create a scarcity or because they are confident that a certain number of orders will not be accepted for a variety of reasons. When that happens, there’s a shortage of certain items. Gasp! Sometimes a company is confident that they will receive reorders and they will make a little extra, or “overcut” those really hot-selling items, because they will know that stores will sell out and want more. Occasionally, shops do not accept their orders for some reason (for example the company ships late, stores go out of business, the items do not appear like the samples or other reasons). In this case, as well as the overcut case, there are extras. So the amount produced is not always exactly the amount ordered, but that’s the basic guideline. Preordering also helps stores know right away if they need to reorder, so they can ask for more before the season is produced and it’s too late. In most cases, once a season is produced and shipped, it’s too late to order any more. Heck, by the time a season is shipped, your favorite designer is already producing the next season. But that’s fashion for ya. There’s always something new coming out in this creative, artistic industry.

Appaman Autumn 2012 Preorders

Appaman Fall 2012

So it’s not custom? They’re not making it especially for me? Not really. But your favorite boutique wants you to get “first dibs” on those super cute things, because they know how heartbroken you will be if your size is sold out when you want it. Some stores make it sound as though an item is being sewn specifically for you, and therefore they won’t accept returns or exchanges. If the items are made custom to your specifications or special order, that makes perfect sense. They can’t sell it to someone else. But for regular line preordered items, you are simply reserving an item that would have been ordered for the store anyway. It’s always a good idea to know a store’s return & exchange policy before ordering, but with preorders it’s particularly important. Kids grow, after all, and preorders usually take place a few weeks to a few months before the season that the child will actually wear that dress or outfit. Who knows? Maybe it won’t even fit when it arrives. In that case, you’ll want to be able to exchange it for the right size or return it if they don’t have the size that fits. Choose a store that will allow returns and exchange on preordered merchandise. That will save you headaches later, and you’ll be able to preorder confidently, knowing that you don’t really have to worry about your estimates on your kid’s size come next season.

Curio + Kind Autumn 2012 Preorders

Curio + Kind Fall 2012

The other nice thing about preorders is that most stores allow multiple payments for the seasonal preorders. A deposit is usually required, and then the rest is charged when your order ships. This breaks up big purchases, such as back-to-school clothes for kids or Christmas dresses and gifts, into more manageable chunks. It also saves you big on shipping if your orders come in separate packages, since usually stores will charge shipping only once, regardless of how many packages it takes to send your whole order to you. Isn’t that nice?

Why not take a trip through your favorite store’s preorder department and see what they are offering for preorder? This is an ideal opportunity to get an idea of what’s coming up next season, plus take advantage of multiple payments, shipping deals and other special incentives. Anyway, fashion is fun! A sneak peek at what’s coming up is always enjoyable.

Knuckleheads Fall 2012 Preorders

Knuckleheads Fall 2012

Everything But The Princess is a great example of a boutique that offers a lot of preorders. Here is our page of Fall 2012 preorders for girls, by brand. You can see boy’s Fall 2012 preorders here, at The Little King Boutique.

Timeline – 8 Years of Fashion Love

Let’s take a trip in the Wayback Machine, shall we?  Goodness, it’s been a great trip, hasn’t it?


Only the best for our little princesses

A 2006 homepage message. EBTP had cute sayings and messages throughout the pages.

“Well, how it all started is me being an obsessed mom,” says Deanna Stewart, proprietor of Everything But The Princess.  She was shopping online for European fashions from stores all over Europe, because 13 years ago, there really wasn’t that much in the USA.  At that time, more European brands, particularly French and Dutch brands, were beginning to export to the US, exposing mothers of young children in the states to a different design sensibility.  In 2004, with her last little one off to school, Ms. Stewart found herself wondering what to do with her time.  She had a degree in business and finance, but living in a rural area found work in her field limited.  Lucky for us, because she also had a love for fashion.

Everything But The PrincessA friend said, “You know more about these designers and European clothing than anyone I know.  You should open a store.”  Deanna wonders what gave her the guts to think she could pull it off, but she thought, “what the heck?  Why not?”  She had empty days with the kids now at school all day long, so she simply opened a website and ordered a dozen of her favorite brands.  Deanna and her friend brainstormed ideas for a name.  The concept at the time was one store that had the clothes, the shoes, the hair bows, all in one place.  Deanna was tired of scouring the internet for items to complete an outfit.  She wanted a one-stop shop where busy moms could get the whole look without spending countless hours on Google, tracking items down and spending a fortune in shipping to get it.  That was the vision – “a princess closet,” everything but the child.  Then the name Everything But The Princess came into being.  “It’s too long,” her husband warned, but that’s Deanna.  She did it anyway.  And it may be long, but it really describes her concept to a T:  Everything – but the princess.  It was the store she was dreaming of, with everything she needed in one place.

One stop princess shop

Greggy Girl

2005: Boucle was all the rage, rhinestones were in, and handpainted bell bottoms were a playtime favorite.

That first season, under the slogan “Only the best for our little princesses,” Everything But The Princess offered Baby Gassy Gooma, Baby Nay, Biscotti, Cakewalk, Chatti Patti, Greggy Girl, Indygo, Katanda, Kate Mack, Keedo, Lillian Grace, Meli Meli, Mim Pi, Room Seven, and Shilav.  She never dreamed that Everything But The Princess would be more than a hobby to keep her busy while the kids were gone all day.  Each season, she added another two or three brands, and over time, the little shop grew.  Deanna relished spending the day talking with people who shared the same passion for fashion, particularly European designs, that she did.  She had nobody else who care about this stuff in her life, so it was “awesome to chat with ladies who were actually excited about clothes.”  She laughs that her circle was ready to have her committed for spending so much money on a toddler.  The just didn’t understand her love of quality, of design, of uniqueness.

That special something that brings art to the everyday in the form of design.  Everything But The Princess not only filled her time with something she enjoyed, but it opened up a great network of like-minded women to work with on a daily basis.  It brought her family together on the project too, with the kids (Amanda and Katie) and her loving husband Ray working alongside her, steaming dresses, putting things on hangers.  “They really helped me to accomplish my dream,” she remembers.

If they could only stay small a little while longer

This became one of the shop’s favorite slogans, right from the beginning.

By the time Everything But The Princess had been in business 5 years, this little shop was really expanding.  Deanna had discovered that she wasn’t alone in her desires, and a dozen brands were being added each year.  More gifts, shoes, hair accessories were added, broadening their selection significantly and keeping EBTP on track as the one-stop-shop that Deanna had envisioned.  Sales grew, as did repeat business from around the world, with a large international following.

Inevitably, as will happen, Deanna Stewart became a grandmother.  “She really doesn’t seem old enough to be a grandma,” a friend laughs, “she’s just too stylish!”  As the grandmother-to-be of a little boy, she went looking for a gift.  Finding a similar drought of acceptable [to her taste] items for boys, she did what any entrepreneur grandma would do:  she opened a boy’s shop.

the Little King Boutique

In 2005, The Little King Boutique opened.

In 2010, The Little King Boutique opened, with an equally long but descriptive name.  A haven for those shopping for boys and looking for something that’s just a little different than the pablum usually served up for little boys.  Something interesting, for goodness sake.  Something you’ll be proud to see him in.  Something that shows you care what he looks like.  The Little King Boutique follows the same principle as the girls’ shop.  What Deanna found was that just as looking great is good for little girls’ self-esteem – it’s good for boys too.  As before, her “why not?” thinking brought a crowd of like-minded shoppers to her little treehouse on the internet.

In 2011, Everything But The Princess opened its first brick-and-mortar store, a little boutique in Delta Junction, Alaska, Deanna’s hometown.  Yes, of course it was pink.  Bright pink.  “It’s a cheerful environment to work in, and it’s nice that our local fans can come to see us in person,” says an employee.  Can’t get to Alaska?  That’s just fine.  Everything But The Princess still has the friendliest personal service on the internet.  “It’s just like being there,” says a regular customer from California.  “You can ask for advice, get measurements, even get recommendations for accessories!”  The internet has brought the world closer together.  It’s allowed a small-town dream to become a reality for one style-obsessed mom. Today, Everything But The Princess has gone from a teeny hobby store to a 1500 square foot boutique and 5 online employees to serve you best.  Each of these employees takes pride in the business and genuinely cares about customers.  No matter how big they get, it’s this personal attention that will continue to win the loyalty of their customers – in Alaska and around the world.

Deanna Stewart welcomes you to share her Fashion Love, for boys and girls, at her online shops: and www.TheLittleKing

The new boutique

Unpacking first shipments into the new boutique – Wow! You have a lot of work to do!

Deanna and Amanda in the freshly-painted boutique.

~ Because they’re not just clothes, They’re memories. ~

Retro-Prospective: Catimini Celebrates 40 Years

Catimini 40 AnsCatimini celebrates it’s 40th anniversary with a “retro-prospective,” the process of preparing the future from the interpretation of values.

To celebrate its 40th anniversary, the iconic French brand Catimini created 40 dresses designed by a wealth of different designers with some even inviting the wearer to color in the design for a personal, unique touch.

The making of Catimini

Since 1972, Catimini has been promoting its imaginative creativity and establishing its atypical world. With its childhood dreams still intact, for this anniversary, Catimini returns to basics with color and travel as the focus of the collection.

Catimini Showroom Paris

Catimini Showroom Paris - 40th Anniversary Showcase

As well as 40 extraordinary dresses – to color in, admire, create – and even to eat, an exclusive ‘Retrospective 2012’ presents Catimini’s cult clothes in the very heart of Paris in their flagship store, looking back over its creative flair within the industry. Catimini is also sponsoring a mother elephant and her baby in Laos, due in 2012, with the Elefantasia association. A photo shoot of the collection was also done in Laos to combine the special line of dresses and sponsorship.

The anniversary celebrations perfectly reflect the spirit of Catimini: offbeat, creative and decidedly optimistic!

And in the spirit of that optimistic philosophy, Catimini is fulfilling childhood dreams by sponsoring a mother elephant and her baby through Laos-based Elefantasia, whose mission is to protect the Indian elephant.


40 years ago, Monique and Paul Salmon had their own vision about kids fashion:  both were bored about the unimaginative and pedestrian clothes on the kidswear market at the time.  They wanted to create kids fashion in a high-quality and individual design.  In 1972, the Catimini label was founded and this year they celebrate 40 years of high-end children’s fashion.

Catimini means individuality and fun, not boredom and kitsch.  Not even adults want to wear plain clothes; that’s why Catimini uses inspiration combined with classical fashion design.  The collection shows trends like pattern mixing and funny animal prints in sizes from newborn to 12.  The bright, refined colors, highest-quality fabrics and versatile styles have brought this brand a very loyal following, with excellent quality at a price that is remarkably decent for a luxury brand.

While many brands have entered and left the market in the past 40 years, Catimini has weathered the decades successfully by keeping up with the needs and fancies of the fashion world and winning the hearts of adults and children alike.  Catimini’s attention to detail draws acclaim, and long-lasting quality earns loyalty.

A short history of Catimini:

  • 1972 – The brand is created by Monique and Paul Salmon.The Fiat 500
  • 1987 – Catimini expands.  The brand owns 50 boutiques and is represented in 40 countries.
  • 1988 – Love at first sight.  The Fiat 500 becomes the vehicle for the brand.  Alain Thiebault uses it as an advertising tool.
  • 1990 – Catalog Summer in St. Tropez.  Catimini travel.  A group of 50 Catimini Fiats drive around stores across France and around the world.  The brand has 50 stores and operates in 40 countries.
  • 1992 – Catimini has fun.  For its 20th birthday, in a collaboration with the Catimini RoundaboutRoyal de Luxe troupe of street performers, Catimini reinvents an offbeat, full of suprirses and magical merry-go-round:  The Magic Roundabout!  An invitation to travel through time, space and your dreams in the Big Adventure of the imagination.  A smoking steamship, a giant grasshopper, a hairy caterpillar, a rocket that rises 5m into the air through the canopy…Depicted at the center of the roundabout is an animated series of imaginary professions.  The migratory bird indicator, the cloud inflator….
  • 1993 – Catimini in Paris.  The 1200 m2 showroom in a post house in Rue Martel is opened to the public.  In the form of a roguish Parisian street of the 1930’s, it features a square, a bistro, bakery, bookshop, hairdresser…and many events like carousels and ice cream stands.  1993 is also the year of Catimini’s 100th shop.
  • 1994-1998 – Catimini conquers the globe.  From Belgium to Australia, Mexico to Tahiti, Saudi Arabia to the United Kingdom…  Catimini is an international brand, owning 114 boutiques all over the world.
  • 1997 – Catimini on the Champs Elysées.  A store concept on the Champs Elysées.  A magical place built on 313m2 with a story to tell : Interior design, tableware, bathroom linen, soaps, etc… Nursery corner, reading space, living room and bathroom.
  • 1993-2003 – Catimini grows up.  With the addition of new licenses (shoes, glasses, wallpaper and bed linens), Catimini extends its world and asserts its role as a children’s specialist.
  • 2000 – Catimini plays with the big ones.  The Zannier Group merges with Y2K and becomes the worldwide leader for children’s clothing.
  • 1998 – Catimini continues the adventure!  The brand gives a new look to its boutiques through the creation of the Haussmann concept store, a whole world steeped in embroidered adventure. Catimini develops its lines, increases its annual turnover…and defies the future!
  • 2011 – Catimini meets ElefantAsia.  Catimini adopts an elephant who will be giving birth in 2012!
    In partnership with ElefantAsia, association based in Laos whose mission is to protect the Asian elephant.
  • 2012 – Catimini celebrates its anniversary.

Catimini is now 40 but still revels in childhood dreams.

Happy Birthday, Catimini!

Happy Birthday Catimini